Kaleidoscope 
Contemporary Dance Festival
Year
2025

Project Type
Festival Branding

KALEIDOSCOPE is a fictional dance festival I imagined, inspired by Japanese modern dance and set in Bryant Park, New York. With this project, I wanted to see how the energy of movement could live inside a visual identity. The logo grew out of the letter “K,” which I sketched as a body in motion—a small experiment in turning rhythm and fluidity into form. The system became a way for me to explore how movement, shape, and modularity can play together.

KALEIDOSCOPE 是我虚构的一场舞蹈节,灵感来自日本现代舞,设定在纽约布莱恩特公园。这个项目对我来说是一次尝试:能不能把舞蹈的能量转化到视觉识别里。标志从字母 “K” 出发,我把它画成一个舞动的身形——像是在把节奏和流动感凝固成形。
于我而言,整个系统成了我练习把动作和形态转化成设计语言的实验。



Credits
AI image: Midjourney
AI visual:Runway Gen-2

Instructor
Dirk Kammerzell

© 2023–2025

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