Kaleidoscope 
Contemporary Dance Festival
Year
2025

Project Type
Festival Branding

KALEIDOSCOPE is a contemporary dance festival inspired by Japanese modern dance, held in Bryant Park, New York. The project aims to capture the dynamic, expressive, and experimental nature of movement through a bold visual identity. 
I designed the logo to resemble a dancing figure, using the letter “K” as a visual metaphor for motion and fluidity. This identity explores the dynamic interplay between movement, form, and modularity.       



Credits
AI image: Midjourney
AI visual:Runway Gen-2

© 2023–2025

xuyingleah@gmail.com